Now that Google has rolled out it’s new layout for the SERPS showing the left hand side column I am wondering if it’s going to affect click through rates on lower listings. The extra left column makes the organic listings …
Read the rest of this entry{{adam}} I was reading through some Google AdWords quality score guidelines and posts on the AdWords blog and thought I would dispel a rather common misconception in PPC marketing.
Part of a good PPC managers job is to continually …
Read the rest of this entry{{chris}} Google has announced it’s acquisition of On2 Technologies – a leading developer of video compression technology.
Google is always on the march to improve it’s position in all areas of content. Video is one of those areas that continues …
Read the rest of this entry{{adam}}It finally happened – Google decided to cross over and start playing in Microsoft’s back yard, well perhaps that isn’t an accurate analogy – Google will be playing in Microsoft’s living room, with its toys and eating its chips (better …
Read the rest of this entry{{chris}} Google has announced the introduction of Rich Snippets. A new way of detecting microformats on a web page, such as review data and displaying that in the “snippet” portion of a listing in the search results page.
We here …
Read the rest of this entry{{chris}} Google has anounced an updated user interface for Google Webmaster Tools.
Webmaster tools is an extremely valuable resource every webmaster should be familiar with. It provides a host of features which help you ensure Google is interacting with …
Read the rest of this entry{{chris}} Sergey Brin wrote and published Googles 2008 Founders Letter on May 7th. I had a chance to read it and I encourage you to do the same. Sergey reflects on the past decade and how Google has evolved over …
Read the rest of this entry{{chris}} I took a moment to read Larry’s commencement speech primarily because I am interested in what he has to say, but also because I find these kinds of speeches to be very inspiring.
Larry’s speech is no exception. It …
Read the rest of this entry{{Chris}} I recently had a great chat with a client about site links in the Google Search Engine Results Pages. Turns out Google has a nice little post explaining what they are, and how they are obtained. In addtion they …
Read the rest of this entry{{chris}} In case you were worried that Google staff spend too much time doing actual work a post has come out to allay your fears.
Some Googlers pooled their cash to buy a Fresnel lens (AKA Giant Magnifying Glass) and …
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