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Adobe is purchasing Omniture

September 15th, 2009 by

{{adam}} Hot off the wire!

Adobe to Acquire Omniture

Today is a very exciting day as we have announced that Omniture has signed an agreement to be acquired by Adobe Systems, one of the largest software companies in the world.

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PPC Review – Low Keyword Competition Does Not Equal Cheap Clicks

August 27th, 2009 by

{{adam}} I was reading through some Google AdWords quality score guidelines and posts on the AdWords blog and thought I would dispel a rather common misconception in PPC marketing.

Part of a good PPC managers job is to continually …

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Google Analytics IQ Results

March 13th, 2009 by

{{adam}} If you caught my latest post from a few days ago, you will know that Google recently announced an individual qualification program for Google Analytics. I had intended to write the test a few days ago but the riggers …

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Google Analytics Individual Qualification – NEW!

March 3rd, 2009 by

{{adam}}
Google announced a new Google Analytics Individual Qualification (IQ) today on their Analytics Blog. For anyone who has a background in PPC, you will no doubt know the difference between obtaining the Google Adwords Qualified Individual certification vs. Google

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PPC Tip #1 – Check Your Work

February 27th, 2009 by

{{adam}} I’ve been running PPC ads with Google Adwords for quite some time now. I’m not perfect and I’ve made mistakes numerous times but quite often, they are either caught by me or by Google’s system – or worse yet …

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How to Un-Link a Google Analytics Account from an AdWords Account

February 6th, 2009 by

{{adam}}This post might be for more MCC managers and those people with multiple clients… Fair Warning.
If you have ever created a Google Analytics account from within Google AdWords or incorrectly associated a GA account with the wrong Adwords account… …

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My Favourite Google Analytics Plug-ins, Hacks, Tips & Tricks

January 19th, 2009 by

{{adam}} I have been getting very heavily into Google Analytics. It is really amazing what this simple, free program can do for you business. It does, as we all know, have its limitations and things that make you want to …

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Facebook adds third ad on pages?!?

December 2nd, 2008 by

{{adam}}

As many of you probably know, facebook did a complete site re-design – much to the dislike of some of its users.  Regardless of your opinion on the change, this did allow Facebook to post their ads on …

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No More “Google Site Stats – Send Feedback” Logo Required

September 25th, 2008 by

{{adam}}I logged into one of my clients accounts today with the purpose of generating conversion code for a thank you page.  Much to my suprise, I noticed a third option under the “Customized Tracking Indicator”

Before, it was mandatory to …

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Internet Marketing Toronto: Post #9 Press Releases

August 11th, 2008 by

{{chris}} Internet Marketing Toronto: Post #9 Press Releases

In our last post we talked about how the use of local directories can boost your local rankings. Today we’re talking about Press Releases.

Press Releases can be a very powerful tool …

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